西班牙潮牌Desigual位於紐約第五大道的品牌店當地時間9月28日出新招! 據悉，只要穿著內衣來，就有可能獲贈Desigual新品一件! 消息一出，立即出現400多人「裸」著奔來的局面。一票年輕人裸在一起似乎在開派對，好像完全忘了是來搶免費贈衣的。據報導，在這400多名年輕人當中，最後只有100人成功得到了贈品。(鳳凰網)
西班牙服裝連鎖店 Desigual，以「一絲不掛來，穿著衣服去」為口號為冬季大減價揭開序幕，首100名只穿內衣褲的顧客可免費在店內拿走一套衣服 !!! 如果多倫多有Desigual，同樣攪個咁嘅活動，你會唔會參加呢？
我很喜歡這個牌子用色大膽，圖案豐富。在歐洲很普及，像Mango和 Zara。設計上則有點像Custco。我揀了以下幾張signature look嘅相片。喜歡嗎？
多倫多的The Bay啱啱開始carry，但選擇不多，叫做可以止下咳啦。不過我諗The Bay就點都唔會攪個咁嘅sale喇！此外，Furbelows in Thornbury, Resonnance in Stratford and Brava in Toronto也有售這個品牌。
Desigual's Free Undie Party Amsterdam
In New York's Soho and Mahnhattan party the undie-action was a great succes.
Desigual Amsterdam: Kalverstraat 8, http://www.desigual.com/desigual/preHome.jsp
When Cherryflava was in Spain last year – one of our favourite retail outlets that we discovered over there was Desigual. Their marketing ideas where fresh, the merchandise in store appeared to have been crafted by a group of ex-Swiss watchmakers that had moved on to making clothing and the store itself was like the fashion version of Treasure Island.
Now we see that our fondness of the brand has been rewarded with a story of nakedness.
Spanish clothing brand Desigual ran an offer at its Madrid and Barcelona stores that welcomed and promoted the attendance of semi-naked customers. Customers were rewarded for their nakedness by being able to select two free garments from the store. [via]
Look – the Spanish are naturally a little potty. Winning the World Cup and a daily diet of chorizo, churro and hot chocolate doesn’t exactly help matters.
People Will Do Anything For Free Clothes—Even Stand Around Naked In NYC
People are apparently so desperate for free crap that they’re willing to line up in their underwear in the streets of New York City’s Soho neighborhood. This photo was taken as part of a marketing stunt by the retailer Desigual that went down in NYC yesterday. The catch: line up naked (well, nearly naked) outside the store, and the first 100 people would get free outfits (everyone else gets a 50 percent discount coupon). The rowdy underwear-clad crowd shouted things like “We’re getting naked!” which isn’t something you’d really want to hear (or see) from a stranger before 10 a.m. on a weekday. Maybe this is just our opinion, though? Would you stand around in your bra and panties in a public place if it meant getting a free outfit? [DailyCandy Twitter, CBS NY]